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4 Website Menu Trends that Improve UX and Website Metrics

Menu trends have changed a lot over the years. That’s because navigation is one of the most important aspects of web design. Ensuring that users can efficiently and intuitively navigate a website through menu best practices results in better user retention, more traffic, repeat business, positive digital... keep reading about 4 Website Menu Trends that Improve UX and Website Metrics

Ansa Assuncao Wins 'Gold' Web Award

Ansa Assuncao wanted a new website to better showcase their business litigation law firm, national presence, and team of seasoned trial lawyers.

We worked with Ansa to produce a well designed responsive website with a feature rich website with easy to find information and calls to... keep reading about Ansa Assuncao Wins 'Gold' Web Award

Clarity Benefit Solutions Wins 'Gold' Web Award

Clarity Benefit Solutions, (formerly Beneflex) wanted a new brand and website to support the growth of their business, as their industry changes and evolves.

We worked with Clarity to create a new online persona and website, both of which highlight Clarity's best in... keep reading about Clarity Benefit Solutions Wins 'Gold' Web Award

5 Typography Trends for Modern Web Design

Web designers are more focused on typography today than they have ever been before. That’s because we now understand the role that typography plays in web design and the user’s experience. Website visitors want to understand the purpose of a brand, their site, and how to navigate... keep reading about 5 Typography Trends for Modern Web Design

5 Tips for Designing Websites with SEO in Mind

Search engine optimization plays an enormous role in a website’s success. It makes a website more visible to users, which drives traffic and, ultimately, results. Below we share five tips for designing websites with SEO in mind.

  1. Strategically place keywords. Keywords are vital for SEO, but there is

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Geopath Wins 'Outstanding Achievement' Award

Geopath, wanted a new brand and website to support the growth of their business, as their industry changes and evolves.

We worked with Geopath to create a new online persona and website and launched the new website under a tight deadline.

Avatar New York is... keep reading about Geopath Wins 'Outstanding Achievement' Award

3 Ways Tactile Details Improve UX

Online competition is fierce, so website aesthetics and user experience have a huge impact on a business' online success. While recent design focuses were on flat design, there is now a resurgence of tactile details in modern design due to their obvious benefit to the user. Tactile details, from textured... keep reading about 3 Ways Tactile Details Improve UX

5 Reasons to Employ Card-Based Web Design

Card-based web design serves a multitude of purposes. Cards help to create organized and easy-to-consume content, improve the user’s experience on mobile devices, and they are easy to update. Below we share five reasons to employ card-based web-design.

  1. Cards assists with content organization. Not only do cards appear

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3 Ways Developers and Designers Can Use Project Collaboration Tools

web design and development

Designing websites with multiple parties involved can be a challenge. Back and forth communications, multiple team meetings, waiting for feedback on collaborative ideas, and struggling to track status and organize projects between various touch-points can be a lot to manage. For web developers and designers, there is no longer need... keep reading about 3 Ways Developers and Designers Can Use Project Collaboration Tools

5 Important Benefits of Flat Web Design

The flat design trend continues to go strong in 2017, with improved loading speed, attention-grabbing visuals, optimum mobile responsiveness, and ease of execution for developers. Avatar New York shares five benefits of flat web design.

  1. Simpler and quicker execution for developers. Flat design

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4 Important Reasons to Add Videos in Web Design

The popularity of videos in web design is on the rise, and for a good reason. The online marketplace has become the source for consumer research, purchasing, and obtaining services, making it a highly competitive environment. Businesses need to set themselves apart from the competition, and videos are an... keep reading about 4 Important Reasons to Add Videos in Web Design

3 Essential Tips for Implementing CTAs in Web Design

Call-to-actions (CTAs) are used in sales to prompt a response or encourage action. On a web page, CTAs are generally appear as clickable buttons or badges, with a brief message, such as “Click Here.” CTAs can have a huge impact on a visitor’s actions on a web page, either... keep reading about 3 Essential Tips for Implementing CTAs in Web Design

4 Intuitive Navigation Tips that will Improve Site Retention

Few website visitors have the patience to remain on a website that is difficult to navigate. As such, a website with a poor user experience will almost always suffer from high rates of abandonment, or at least higher than necessary. A modern website should not only “look nice”, but... keep reading about 4 Intuitive Navigation Tips that will Improve Site Retention

3 Types of Tools to Help Web Designers Boost Productivity

Time saving, productivity improving tools are invaluable for designers handling the many nuances that go into web design. From obtaining in-process feedback to the creation of wireframes, content, visuals, and so much more, tools that can bring a developer to launch sooner and with a better result are important to... keep reading about 3 Types of Tools to Help Web Designers Boost Productivity

5 iPad Friendly Tools for Web Designers On-The-Go

It's a busy world, and the work week does not always go as planned. When it's crunch time, and web developers need to work remotely, life becomes a lot easier with quality development tools that will work with mobile devices. Avatar New York shares five iPad friendly tools for web... keep reading about 5 iPad Friendly Tools for Web Designers On-The-Go