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4 Digital Tools and Strategies to Incorporate in a Business Website in 2018

For a business to truly succeed in today’s world, it will need to integrate a solid digital strategy. Without a proper plan in place, new client acquisitions, brand visibility, and impactful revenue generating opportunities will likely be difficult to discover. Avatar Web Design New York provides four... keep reading about 4 Digital Tools and Strategies to Incorporate in a Business Website in 2018

CMS Best Practices for Content Marketing Success

Obtaining a content management system is highly valuable for improving site performance and user experiences, improving SEO, and streamlining workflow. However, in today’s digital landscape where content is king, perhaps the greatest value of a CMS is to aid in the dissemination of consistent value-added content. Avatar... keep reading about CMS Best Practices for Content Marketing Success

Customer Conversion Driving Capabilities of Content Management Systems

Numerous factors come into play when it comes to driving online conversion, from effective CTAs to targeted outreach. Trust factors and the user experience, however, are becoming a couple of the primary drivers for customer conversion in today’s digital environment. Thankfully, content management systems equip businesses to... keep reading about Customer Conversion Driving Capabilities of Content Management Systems

4 Wireframe Tips to Improve Site Performance

Wireframing is generally the first step in the website design process, as it provides basic illustrations of the structure and components of the interface. Most businesses tend to digitally create their wireframes, with the complexity depending on the size of the company. Regardless, each wireframe should include enough information to... keep reading about 4 Wireframe Tips to Improve Site Performance

4 Ways Your E-Commerce Business Can Benefit From Magento 2

There are many content management systems, but they are not all built with the same strengths. Certain CMSs are more equipped to handle the complex needs of e-commerce businesses, and Magento 2 is a perfect fit with many features specially made to accommodate digital commerce and improve... keep reading about 4 Ways Your E-Commerce Business Can Benefit From Magento 2

5 Ways WordPress Can Boost Brand Awareness

Website content management systems are vital tools for businesses to enable efficient one-stop management of website elements and digital content marketing. Beyond being an easy-to-use program with a huge community and a vast sea of capabilities, WordPress, a go-to, open-source website, and content creation and management tool... keep reading about 5 Ways WordPress Can Boost Brand Awareness

Drupal 8’s Impact on Digital Business through Personalized Content

Drupal 8

From ease of disseminating content to SEO boosting features such as providing SEO-friendly URLs, CMSs can be a one-stop shop for managing digital content. However, not all CMSs are the same, so when picking one, it’s important to choose one that will best help to meet your... keep reading about Drupal 8’s Impact on Digital Business through Personalized Content

6 Ways to Boost E-Commerce Business with Deep Machine Learning

machine learning

Deep machine learning is changing the way companies do business online, from understanding user behaviors to accuracy in inventory management and pricing, and from improved search results and customer support to more targeted online marketing. This advanced technology will be the benchmark for e-commerce as these elevated... keep reading about 6 Ways to Boost E-Commerce Business with Deep Machine Learning

Bottom Sticky Navigation Elements Versus Top Sticky Elements: Which is Right for You?

Navigation is among the most vital elements to consider in design; it guides the user through the online experience to meet their needs and the needs of the business. Sticky navigation elements have long been hailed as a user-centric solution to mobile and long-scrolling sites for a good reason;... keep reading about Bottom Sticky Navigation Elements Versus Top Sticky Elements: Which is Right for You?

Best Practices for Open Composition Web Design

Closed web design has been the standard go-to for some time. While closed web design is still the right choice for many types of websites, open design is gaining popularity, and for certain website types, this design is creating a visually compelling and dynamic interface that engages users’ imaginations... keep reading about Best Practices for Open Composition Web Design

Benefits of Progressive Web Apps

Progressive web apps are a marriage between websites and traditional native apps. This cross-breed can live on user’s desktops and provide the ease of experience and functionality of an app with the wide-ranging reach of a website. PWAs deliver high engagement levels and reliable functionality in a safe online... keep reading about Benefits of Progressive Web Apps

4 Tips for Scroll-Triggered Animations on Your Website

Scroll-triggered animations are being used more and more as businesses see their contribution to the user’s experience. From minimizing the pains of wait times during loading to increasing content viewing on a website, scroll-triggered animations can help businesses to meet objectives. Avatar New York Web Design shares four tips... keep reading about 4 Tips for Scroll-Triggered Animations on Your Website

6 Ways Container-Style Design Improves Business Revenue

lead conversion

Container-style design creates aesthetically pleasing, organized, highly shareable, and intuitive interfaces. These factors provide a superior user experience, positively impact SEO, and ultimately, help drive business growth.

  • Improved SEO. Shareability, audience engagement, clear navigation, and providing indexing opportunities for search engines all help boost SEO,

  • ...

The Importance of Web Design on E-Commerce Metrics

ecommerce

Metrics such as inbound traffic, customer conversions, unit count per sale, repeat business, page retention, and more, are greatly impacted by the website’s design. From engagement driving aesthetics and trust factors to site functionality and user-behavior focused revenue driving features, web design plays a big role in the success... keep reading about The Importance of Web Design on E-Commerce Metrics

7 Tips for a Goal Achieving Interface

goals based on metrics

Whether a website is an e-commerce site or a business site designed for customer acquisition, there are goal expectations. Companies may have goals around sales objectives, customer conversion, lead generation, dissemination of information, or any number of metric or user behavior goals. For any website to meet its objectives,... keep reading about 7 Tips for a Goal Achieving Interface