Blog

In the past six months, has your website:

• Run or load slowly?
• Not converted well?
• Crashed frequently?
• Become difficult to edit?
• Doesn't show up in search results?
• Had declining traffic?

If so, 2021 may be the year to overhaul your website.

Regardless of how well a website is maintained,... keep reading about How To Tell It's Time To Overhaul Your Website / 2021 Website Overhaul Checklist

To better measure all online conversions on your website, upgrade your website tracking from your current Google Analytics tag (analytics.js) to the latest tag (gtag.js). The new solution offers a number of added benefits and enhancements, including:

• More accurate conversion measurement
• Future-proof conversion measurement
• Code-less tag management
• Faster and easier
...

Marketing is a must for any business. People can’t buy your products or services unless they are aware they exist, but that doesn’t mean every form of marketing is right for your business. How do you determine if your marketing plan is working?

Simple. Track the results.

The question then... keep reading about Tracking Marketing Results With KPIs

We've all experienced frustration with a slow loading website, finally giving up and going to another page. For a business, long load times are a two-punch KO. Not only do customers leave your site before making a purchasing or completing another type of desired action, but slow speeds also... keep reading about Speed Suckers: What's Slowing Your Website's Speed

Keywords are a core component of several marketing tactics. From SEO to content marketing to paid search, the keywords a business uses can make the difference between making a profit or going bankrupt. Thus, it's very important to use the right keywords when beginning a marketing campaign.

Evaluate your keywords... keep reading about How to Evaluate Keywords

SEO, search engine optimization, is more than a buzzword. It can have a measurable impact on your small business, increasing your site's organic traffic and guiding more people through your sales funnel. SEO tactics raise your small business profile, making it a smart way... keep reading about A Small Business Guide to SEO