Avatar New York is an award-winning web design agency. The web design New York firm offers app development, website design and branding services to companies that want to stay competitive in the digital marketplace.
The images visible on your website can be quite telling about the quality of your business. Professional photography, as opposed to personally captured or stock photos, can immensely enhance the reputability of your company. Avatar New York discusses why you should use professional photography and how it can revitalize your webpage.
Stock photography, while extremely cost-efficient, is readily available to the public and is not specific to your company. Therefore, it is possible that other websites are using the same images as you, which eliminates your ability to stand out. Stock photos also have a reputation for being “cheesy.” Taking your own photos may be viewed as a better option than stock photography, but it runs the risk of looking amateur and coming across as unprofessional. Unless one of your associates has experience in photography, these photos can actually do a disservice to your website instead of enhancing it.
While hiring a professional photographer is the most expensive option of the three, it can be the most impactful and benefit your company the most. The images can be tailored to your business and the authenticity of your photos will promote reliability. Professional, high-quality images will not only give an accurate depiction of your company environment and expert staff, but can also be used to showcase your best work. Overall, while personally taken and stock photos are cost-effective, professional photography on your website is the most likely to make you more appealing to potential clients and customers.
Avatar New York is an innovating, award-winning New York web design firm dedicated to providing clients with responsive websites that help grow brands and convert visitors to customers. With an expertise in web development, branding, cloud hosting, mobile app development, and CMS and e-commerce solutions, Avatar New York's top tier designers have the ability to create intelligent websites for any type of business.